48.9K YouTube Views in Three Weeks
48.9K YouTube views in three weeks. Fragstore sells action figures, statues and limited-edition collectibles. Their audience lives on YouTube and TikTok, watching unboxings, shelf tours and first-look reviews. The brand needed a content engine that could fill both platforms without running a shoot every week.
We booked one shoot day at their showroom, filmed a creator walking through the shelves, unboxing new arrivals and reacting to rare pieces — then cut the footage into 40 videos optimized for each platform.
What we delivered
- 40 videos from one shoot day — unboxings, shelf tours, product spotlights
- 48.9K YouTube views in the first three weeks
- ~2x TikTok profile views after the first batch went live
- Formats built to reuse: same footage, different hooks, different lengths
One day of shooting, weeks of content.
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