Best video editing service for e-commerce

Video content is a game-changer for e-commerce. It boosts conversions by 34%, builds trust, and increases visibility online. With 73% of e-commerce sales happening on mobile, quality videos optimized for platforms like TikTok, Instagram, and YouTube are essential. Services like OKAD Agency, BeCreatives, Moonb, UnicornGO, and Think Mojo specialize in creating videos that drive sales, from user-generated content (UGC) to polished product ads.

Key Highlights:

• OKAD Agency: Focuses on UGC and ad optimization; pricing starts at $300/video or $2,500/month for 4 videos.

• BeCreatives: Subscription-based editing; plans from $899/month with unlimited revisions.

• Moonb: Premium service for high-volume needs; $7,000/month for unlimited deliverables.

• UnicornGO: Affordable plans starting at $499/month; ideal for small businesses.

• Think Mojo: Combines UGC with branding; works with startups to Fortune 500 companies.

Quick Comparison:

Whether you're a startup or an established brand, the right service depends on your budget, video needs, and growth goals. Each option offers tailored solutions to help you stand out in a competitive market.

10/10 Ecom Video Editor Helps Lucia Scale Ads!

1. OKAD Agency

OKAD Agency stands out in the world of video editing by combining creative talent with performance-driven strategies tailored for e-commerce. Their Video Supply platform provides an all-in-one system, managing everything from user-generated content (UGC) creation to ad optimization. The result? A seamless solution designed to help brands boost conversions through high-quality UGC and product videos.

What makes OKAD unique is their ability to scale content production using authentic, relatable videos that connect with modern consumers. In fact, ads featuring user-generated content achieve 4x higher click-through rates and reduce cost-per-click by 50% compared to standard ads.

UGC & Product Video Capabilities

OKAD Agency’s UGC creation process is built on proven advertising frameworks. They manage the entire production pipeline - from scriptwriting and casting to filming, editing, and optimization. Their expertise spans a variety of e-commerce video formats, including:

• TikTok-style product demonstrations

• Instagram Reels showcasing lifestyle applications

• YouTube Shorts for unboxing experiences

• Traditional product reviews

Additionally, they offer managed rights for UGC assets, empowering brands to repurpose content across websites, social platforms, and paid ad campaigns.

Turnaround Time

In e-commerce, timing is everything. OKAD Agency delivers branded video content in as little as 7–10 business days. For brands needing a steady flow of new content, their monthly service model ensures a consistent pipeline of fresh, ready-to-use videos.

Ad Performance Optimization

OKAD goes beyond just creating videos - they optimize them for maximum performance. By testing innovative ad strategies and building teams skilled in both the creative and technical sides of video marketing, they’ve helped clients achieve impressive results, including a 35x profit increase in just one year. Their videos are crafted with precision, incorporating attention-grabbing hooks, problem-solution narratives, and strong calls-to-action. This approach ensures the content not only engages viewers but also drives conversions, with UGC serving as a key trust-building element for potential customers.

Pricing & Scalability

OKAD Agency offers flexible pricing options to suit businesses of all sizes. For one-off projects, UGC video deliverables are priced between $300 and $700. For ongoing needs, their monthly UGC plan includes 4 video deliverables for $2,500. As your business grows, OKAD can scale their services to accommodate more complex demands, whether that means advanced product demonstrations, larger influencer collaborations, or campaigns spanning multiple platforms.

2. BeCreatives

BeCreatives takes a page from OKAD Agency's performance-driven approach by offering a subscription-based video editing service tailored to meet the ongoing content demands of e-commerce brands. With over 50,000 videos edited so far, they’ve built a reputation for providing unlimited video editing at a flat monthly rate, making it easier for businesses to manage their budgets as they grow.

A dedicated editor is assigned to each client, ensuring that your brand’s style and voice remain consistent across all videos. This personalized touch makes BeCreatives a great fit for everyone - from solo content creators to established e-commerce brands scaling their video marketing efforts.

UGC & Product Video Expertise

BeCreatives specializes in creating a variety of video formats essential for e-commerce success. Whether it’s short-form content like Instagram Reels, TikTok videos, or Facebook Stories, or longer YouTube videos for product tutorials and demonstrations, their team can handle it all. Editors customize videos by tweaking aspect ratios, pacing, and visuals to match the platform and audience.

Their service also includes extras like stock footage, music, graphics, and advanced design elements - all included at no extra cost.

Clients have seen impressive results. For instance, Alex Tubio experienced an eightfold increase in views, Patrick Anghel closed $20,000 deals, and Danny Barrera produced over 500 long-form videos with consistent quality.

Quick Turnaround Times

One of BeCreatives’ standout features is their speed. Drafts are typically delivered within 1–2 business days, with short-form videos ready in as little as 24 hours and longer projects completed within 24–48 hours.

To top it off, they offer unlimited revisions, so brands can refine their content as much as needed without worrying about additional costs.

Focused on Ad Performance

BeCreatives doesn’t just create visually appealing videos - they craft content designed to convert. By incorporating strong hooks and clear calls-to-action, their videos are optimized to drive engagement and boost conversion rates.

"What I appreciate about beCreative is that they are in the game and thinking about the best ways to optimize the videos." - Chazeen Pemberton, Influencer

Flexible Pricing Options

BeCreatives offers two subscription tiers to accommodate different business needs.

• Scale Plan: Priced at $899/month ($749/month with annual billing), this plan includes 2–3 business day turnarounds, unlimited revisions, and support for up to 2 brands and 2 users.

• Pro Plan: At $1,999/month ($1,665/month annually), this plan features 1-day turnarounds, unlimited brand accounts and users, and direct Slack communication with editors.

Both plans include a dedicated video editor and unlimited revisions. Choosing the annual billing option saves businesses $1,798 per year on the Scale Plan and $3,998 per year on the Pro Plan. To make the decision easier, BeCreatives offers a 7-day free trial, giving brands a chance to explore the service before committing. For enterprise clients, custom pricing is available through their sales team.

With their fast turnarounds, flexible pricing, and focus on performance-driven content, BeCreatives continues to carve out a space for itself in the video editing world.

3. Moonb

Moonb is tailored for established e-commerce brands with substantial marketing budgets, offering a premium video editing service designed to meet high-volume content needs. It stands out by combining expert storytelling with efficient production workflows, giving brands access to top-tier motion and graphic designers, illustrators, and creative direction. This approach makes Moonb a go-to solution for brands seeking polished, high-performing video ads.

UGC & Product Video Capabilities

Moonb specializes in creating authentic and engaging video content that resonates with viewers. Their team crafts scripts that seamlessly highlight a product's key benefits, which is crucial given that 80% of users remember video ads they've seen in the past month. Each video is customized to align with the brand's unique style, incorporating elements like voiceovers, music, and on-screen text to emphasize important messages. Moonb's unlimited creative request model covers animation, design, branding, and strategic concepts, ensuring brands can maintain a steady flow of content across various platforms.

Ad Performance Optimization

Considering that video ads account for over 35% of online ad spending, Moonb focuses on creating content that drives conversions. They adhere to social media best practices by keeping videos concise - typically 15–30 seconds - and ensuring they're optimized for mobile viewing and sound-off playback.

Pricing & Scalability

Moonb operates on a subscription-based model with its "Creative Core™" plan priced at $7,000 per month. This includes unlimited creative deliverables, revisions, strategic creative direction, weekly strategy calls, and guaranteed delivery timelines. Subscription terms are flexible, offering month-to-month, quarterly, or annual agreements. For those interested in trying the service, Moonb provides a 3-day free trial. To simplify project management, Moonb integrates seamlessly with tools like Trello, Slack, and Microsoft Teams, making collaboration and communication more efficient.

4. UnicornGO

UnicornGO specializes in creative editing services that transform raw footage into polished, professional video content. This makes them a go-to choice for small e-commerce businesses that produce their own video content but lack the time or expertise to edit it professionally. Their creative focus is complemented by an impressively fast turnaround.

Turnaround Time

One of UnicornGO's standout features is their speed. Most video editing tasks are completed within 1–2 days, ensuring businesses can maintain a steady flow of content across their marketing channels. This quick delivery helps brands meet campaign deadlines and seasonal promotion schedules without delays.

UGC & Product Video Capabilities

UnicornGO excels at creating platform-specific content for YouTube, Instagram, and TikTok. Their services include professional talking head videos, instructional content, and polished product showcases, including background removal for a sleek finish.

Their approach takes full advantage of user-generated content (UGC), which studies show is 50% more trustworthy and 20% more influential than other types of content [34]. UnicornGO focuses on preserving the authenticity of UGC while elevating its production quality.

"UnicornGO really helped us out with our logos and designs. Turnaround times were extremely fast with clear communication throughout the process. Have continued to use UnicornGO based on previous experiences. Been using them since 2018. Highly recommended." - Ivan Chee, Health First Dental

Ad Performance Optimization

UnicornGO also understands the importance of optimizing videos for ad performance. Brands that incorporate UGC into their campaigns have seen a 4.5x improvement in ROAS [34]. To enhance performance, they add captions and subtitles for sound-off viewing, ensuring videos are effective across different platforms and viewing contexts. Their team avoids over-editing UGC, maintaining its authentic feel to drive higher engagement [34]. These optimized videos are tailored to boost conversions, aligning with the high standards of other top-tier services.

Pricing & Scalability

UnicornGO offers flexible pricing plans designed to grow with your business. Their subscription tiers include:

All plans include unlimited revisions and a 14-day money-back guarantee [35]. For businesses with occasional needs, custom jobs start at $99 per project [35]. The subscription model is contract-free, allowing clients to cancel, upgrade, or downgrade at any time [35].

Every client is assigned a dedicated account manager and design team, ensuring smooth communication and consistent branding.

"Great service providers. We've been using them for years. I've also recommended them to a lot of our clients." - Jeremy Tang, AreaTen [30]

5. Think Mojo

Think Mojo is a San Francisco-based video and motion studio established in 2012. Known for their ability to craft videos that not only highlight products but also fuel business growth, they’ve become a go-to resource for companies of all sizes - from startups to industry giants like Salesforce [44].

Their secret? A focus on brand-driven storytelling paired with sleek motion graphics. This combination makes their work especially effective for SaaS and product marketing campaigns [38]. Unlike studios that prioritize speed over substance, Think Mojo blends authentic user-generated content (UGC) with polished visuals to create videos that resonate with audiences while elevating brands.

UGC & Product Video Expertise

Think Mojo stands out for their ability to seamlessly weave UGC with high-quality brand narratives. Why does this matter? Research shows that consumers are more likely to trust and engage with UGC-style videos, making them a powerful tool for driving purchase decisions [37].

But they don’t stop at UGC. Their expertise extends to creating comprehensive product marketing campaigns. Take their work with Salesforce’s Einstein Copilot, for example. They showcased AI-powered productivity tools in a compelling campaign and developed the "Simply Put" how-to video series, setting the tone for an entire library of product content [39]. The result? Videos that not only inform but also drive measurable results.

Driving Ad Performance

Think Mojo doesn’t just create videos - they make them work. Studies show that adding a video to a landing page can boost conversions by over 80% [41], and 84% of consumers say a brand’s video can influence their purchase decision [42].

To maximize impact, Think Mojo aligns their videos with business goals, producing explainers, testimonials, and tutorials that drive action. They also tap into the viral nature of social media - where videos are shared 1,200% more than text and links combined [42] - to launch campaigns that blend paid and organic strategies. This approach not only engages digital-first audiences but also strengthens community ties [39].

Flexible Pricing & Long-Term Growth

Think Mojo collaborates with a wide range of clients, from startups to Fortune 500 companies [40]. Their scalable model adjusts to the needs of businesses at any growth stage, whether it’s a single product video or a full-blown marketing campaign. By focusing on long-term partnerships, they ensure consistent branding and continual improvement based on performance data. This adaptability makes them a trusted partner for businesses looking to grow and evolve.

Pros and Cons

When evaluating video editing services for e-commerce, factors like turnaround time, scalability, and mobile optimization play a big role in driving conversions. Here's a breakdown of the strengths and weaknesses of some popular providers:

These comparisons highlight the trade-offs between subscription models and custom-quote services. Subscription plans offer predictable monthly costs, making budgeting easier, while custom-quoted services provide tailored solutions but often require more planning time.

Outsourcing video editing comes with its own challenges. Communication and quality control are frequent hurdles [46]. While outsourcing provides access to specialized skills, it demands clear communication and strict quality standards to ensure the final product aligns with expectations.

In today’s mobile-first world, video content must work seamlessly across devices. Services that fail to prioritize mobile optimization risk producing videos that look great on desktops but fall short on smartphones, where most e-commerce activity happens.

Turnaround times also vary widely. Subscription services often promise daily video output, while project-based providers may take weeks to deliver more complex campaigns. For brands running time-sensitive promotions, quick delivery can make or break success.

Finally, scalability is a key factor. Startups might lean toward lower-cost options initially, but as their video needs grow, switching providers can disrupt brand consistency. Providers like Think Mojo, with scalable models, may cost more upfront but offer better long-term value for expanding businesses.

Conclusion

When choosing a video editing service, it all comes down to your business size, budget, and content goals. If you're a small e-commerce business working with a tight budget, subscription-based options like BeCreatives (ranging from $899 to $1,999 per month) can provide consistent and affordable results.

For growing e-commerce brands with more complex needs, custom services like OKAD Agency offer tailored pricing and expertise in areas like UGC, branding, and ad videos. This flexibility allows businesses to scale their video production while staying true to their brand identity.

Larger, more established businesses with high-volume demands might find solutions like Think Mojo or UnicornGO more fitting. These services are built to integrate seamlessly with existing marketing strategies and focus on measurable outcomes, such as boosting conversions.

The numbers speak for themselves: 93% of marketers report positive ROI from video content [64], and 84% of consumers say brand videos influence their purchase decisions [62]. Even adding a video to a landing page can lift conversion rates by as much as 80% [62]. And with 85% of mobile videos watched without sound, mobile-friendly, captioned content is a must [63].

For businesses just starting out, subscription models offer a predictable way to produce quality video content consistently. As your brand grows and your creative needs become more specific, custom-quoted services can help you stand out in an increasingly competitive market.

Ultimately, aligning your immediate needs with your long-term growth strategy is key. While switching providers later is possible, starting with a scalable service that supports brand consistency from the outset can save time and effort down the road. This thoughtful approach ensures your video marketing evolves seamlessly with your business.

FAQs

How do I choose the right video editing service for my e-commerce business and budget?

To find the right video editing service for your e-commerce business, start by figuring out exactly what you need. Are you looking for product showcase videos, user-generated content (UGC)-style clips, or ad campaigns? Pinpointing your goals will help you narrow down your options.

Next, take a close look at pricing. Some services charge per video, while others offer subscription plans. Think about how many videos you’ll need each month to keep your budget on track.

Other important factors include turnaround time, editing quality, and customer support. Look for a service that matches your standards and can meet deadlines without sacrificing quality. It’s also a good idea to choose a provider experienced in e-commerce, as they’ll be better equipped to create content that grabs attention and drives sales for your brand.

What are the most important tips for optimizing videos for mobile platforms like TikTok and Instagram?

To make your videos shine on mobile platforms like TikTok and Instagram, start by using vertical videos with a 9:16 aspect ratio. This format fits mobile screens perfectly, giving viewers the best experience. Aim to keep your videos short and captivating, ideally between 15 and 60 seconds, and make sure to hook your audience within the first 3 seconds.

Ensure your videos are truly mobile-friendly by compressing them to reduce file size without sacrificing quality. Stick to widely supported formats like MP4 for smooth playback. Lastly, adjust your content to align with the platform’s unique vibe and user preferences. This helps your videos connect with viewers and encourages more interaction.

How do user-generated content (UGC) videos compare to traditional product videos in driving conversions for e-commerce?

User-generated content (UGC) videos have proven to be a game-changer for e-commerce, especially when it comes to driving conversions. Research highlights that UGC videos can boost conversion rates by as much as 79%. Why? Because they build trust and offer a sense of authenticity that shoppers connect with. Seeing content created by real users makes customers more likely to engage and, ultimately, make a purchase.

Unlike traditional product videos, UGC videos create a deeper connection with the audience. They encourage action, leading to higher engagement and increased sales. By tapping into UGC, e-commerce brands can craft relatable campaigns that not only enhance trust but also deliver measurable results.

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